These days, top artists such as KAWS are often asked to do collaborations with brands. Sometimes it's great. Sometimes it's "Meh." KAWS's work with the the helmet brand Bern on its Watts model falls on the "Meh" side of things. The brain bucket does have a lot of KAWS's signature eyes on it, so perhaps that could help you watch your back while riding a bike through city streets. Only 500 of the helmets were made and they are available for pre-order through the New Museum Store.