If you've been following our journey so far, you know the Green Label team always strives to drop heat when it comes to fresh gear. Check out our Green Label Exclusives collaboration with Starter Black Label and ICNY to celebrate our SXSW Green Label Showcase.
Starter's iconic snapback hat get the custom treatment with ICNY's unique 3M reflective apparel application, complete with a tribute to the 26th anniversary of the SXSW festival on the green underbill of the hat and branding from each side of the collab. The 3M embellishment even produces a strobe light effect when lit.
You'll only be able to get this one at our Green Label house during SXSW, but we might have some more stuff in the works for the Spring 2014 season. Check back for future updates.